Social Ratings and Credibility of the Author – the Future of Social SEO
As we all know, Google and Bing have confirmed the undeniable influence of social ties over the rankings in the search engine. This was later confirmed by SEOmoz, and in particular Jen, with an amazing case study “The Effect of Tweet’s on the ratings”.
We all know that social connections are strong enough and have heard terms such as social status, credibility of the user and the frequency of tweets, but what does all this mean in practical terms to increase search engine rankings?
Both – Bing and Google, confirmed that they take into account the credibility of the personality when considering social ties. Therefore, we must either become authoritative Twitter users if in possession of a lot of online time presence or otherwise force users with high authority to link to our tweets and retweet. Let us consider both cases…